Our Blogs

A Beginner’s Guide to Gemstones by Color
Introduction: The Spectrum of Splendor Welcome to the colorful and interesting world of gemstones. For someone just starting to get interested, the wide range of natural minerals can be overwhelming.

Alien Gems, Royal Imposters and Other Shocking Stone Stories
Introduction Gemstones fascinate us all with their glittering beauty, bright colors, and eternal shine. Under their smooth surfaces, though, numerous gems with hidden mysteries, counterintuitive facts, and incredible histories are

Solitaire x Alex Armen: Questions, Answers, and Glossary
Questions & Answer Key 1. What is the business philosophy at Solitaire x Alex Armen? The main principle of Solitaire x Alex Armen is that jewellery is the mirror of

Solitaire x Alex Armen: Handmade, Custom-Made Jewelry
Solitaire x Alex Armen combines personalization, hand-crafting, and raw materials with a careful, highly personalized process to produce unique jewelry pieces that reflect the client’s style, personality, and story. The

From Hollywood Props to Radical Price Transparency: 4 Surprising Truths from a Toronto Jeweler
Precious jewelry may be difficult to comprehend. It is the world of silent opulence where the rules and prices are not necessarily obvious. We admire the beautiful finished products in

Solitaire x Alex Armen: Brand Philosophy, Products, and Legacy
Executive Summary Solitaire x Alex Armen is a Toronto-based custom jewelry design studio that produces one-of-a-kind products focused on the individual, personalization, quality, and iconic style. 1. Fundamental Business Philosophy

6 Questions to Ask a Jeweller Before Buying an Engagement Ring
Choosing an engagement ring is an exciting milestone, but it can also feel overwhelming. You’re navigating a world of new terms, from the 4Cs of diamond quality to choosing between

Step-by-Step Guide to Designing Custom Jewellery in Toronto
Searching for that perfect piece of jewellery can feel exhausting. You might spend hours browsing online or wandering through Toronto’s jewellery shop, only to find beautiful pieces, but none that

Custom vs. Retail Engagement Rings in Toronto: Which Is Right for You?
When it comes to selecting the perfect engagement ring in Toronto, the decision often comes down to two exciting options: custom-designed or retail-ready. Each path offers its own unique charm,

Best Engagement Ring Designer in Toronto – Solitaire x Alex Armen
When you buy an engagement ring, you’re not just getting jewelry; you’re getting an expression of love and commitment that will last a lifetime. Solitaire x Alex Armen is one

The Journey Behind A Perfectly Crafted Engagement Ring
Behind every perfectly crafted engagement ring toronto lies a remarkable journey—one that weaves together passion, precision, and artistry. Each radiant stone and delicate curve is the result of countless hours

Modern Wedding Engagement Rings & Jewellery Trends
Engagement and wedding jewellery have entered an exciting new era where creativity and individuality shine brighter than ever. Couples today are moving beyond the traditional sparkle of classic diamonds, seeking

How to Find a Ring That Matches Your Personality
A ring is a piece of jewellery for the seller, but it could be more than a precious item for you. It could be a way to show your unique

Meaning and Beauty of 5 Signature Diamond Cuts
Diamonds have long been celebrated as symbols of love, luxury, and timeless elegance. Yet, what truly elevates these shimmering gemstones into works of art is the way they are cut.

Old European Cut Diamonds in Engagement Rings
The European cut diamond is a vintage style that first became popular in the late 19th and early 20th century. Known as the Old European cut, this diamond shape features

Where to Buy Engagement Rings in Toronto
Searching for an engagement ring in Toronto offers a thrilling opportunity. The city boasts a vibrant jewellery scene with diverse options, including quaint local boutiques and renowned retailers, all tailored

Secrets For Choosing A Long-Lasting Wedding Ring
When it comes to a wedding ring, you’re not just choosing jewellery, you’re deciding what will represent your promise, every single day. And for those who value grace with grit,

Why is a Pendant an Ideal Wedding Day Gift for Your Wife
Finding the right wedding day gift for your wife on your wedding day is a big deal, isn’t it? You want something special that says more than words, something she’ll

Choosing The Perfect Engagement Ring Made Easy
An engagement ring marks a moment unlike any other – a timeless symbol of love, promise, and the beginning of something beautifully eternal. As you prepare to take this significant

Importance Of Diamond Clarity And Cut
Clarity and cut are more than just grading terms when selecting a diamond of actual distinction; they are fundamental to its value, presence, and brilliance. These elements determine how pure

10 Cool Things to Know About Lab-Grown Diamonds
Lab-grown diamonds are taking the jewellery world by storm—and for good reasons. These dazzling creations offer all the brilliance and durability of mined diamonds, but with a modern, ethical twist.

6 Reasons to Choose Custom Jewellery for Your Wedding Day
Your wedding day is one of the most personal and memorable moments in your life, so why settle for anything less than extraordinary? While traditional jewelry can be stunning, custom

8 Benefits of Choosing Princess Cut Diamond for Your Wedding Day
When choosing the ideal diamond for your wedding day, the princess cut stands out as a timeless and sophisticated choice. Known for its sharp edges and breathtaking sparkle, this cut

Natural Diamonds vs. Lab-Grown Diamonds- A Comparative Analysis
Diamonds have long symbolized love, elegance, and timeless beauty, but how we source these precious gems is evolving. Natural diamonds, formed over billions of years underneath the earth’s surface, now

Top 6 Tips for Maintaining Your Diamond Jewellery
Diamond jewellery isn’t just an investment; it’s a symbol of cherished memories, milestones, and moments of love. Whether it’s an heirloom ring or a sparkling necklace purchased to celebrate a

How to Buy a Diamond? A Guide to Finding A Timeless Piece
There’s nothing quite like the allure of a diamond—a symbol of timeless elegance, beauty, and commitment. Whether you seek the ideal engagement ring, a statement piece to enhance your personality,

Why Choose Custom Jewellery in Toronto?
When it comes to manifesting individuality and style, nothing speaks louder than custom jewellery. Unlike off-the-shelf pieces, custom jewellery tells your unique story, blending personal meaning with unparalleled craftsmanship. Whether

Custom Jewellery Vids
Solitaire x Alex Armen: Custom Jewelry Vids Watch jewelry vids: Each video below captures the essence and style of Solitaire x Alex Armen. Enjoy! https://vimeo.com/manage/videos/366504160https://vimeo.com/manage/videos/136256632https://vimeo.com/manage/videos/396705010https://vimeo.com/manage/videos/934584900https://vimeo.com/manage/videos/154608257https://vimeo.com/manage/videos/174965103https://vimeo.com/manage/videos/936319682 Instagram Vimeo Pinterest See more

Engagement Ring Designs
Solitaire x Alex Armen: Engagement Ring Designs Engagement Rings Choosing a custom engagement ring from Solitaire x Alex Armen is like weaving your love story into a timeless piece of

Engagement Rings Toronto
Made in Toronto: Engagement Rings Toronto Welcome to Solitaire x Alex Armen. We specialize in creating custom engagement rings that symbolize your unique love. https://vimeo.com/934584900 Embark on a transformative journey

Buying a Diamond Today
Looking to buy a diamond? This value-added guide provides expert insights and advice to help you navigate the process with confidence.